Duggan defeated Napoleon by an amazing 10 point victory. During Napoleon's concession speech, he said, "I still want to know where those 20 police officers were that were guarding my car."

Turnaround Detroit – Park :30

IE Supporting Mike Duggan for Mayor of Detroit

Humor is a means of delivering an attack that defies response.

Joe Biden won an unprecedented 7th term in the U.S. Senate while being elected Vice President of the United States.

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Joe Biden – Kitchen :60

Joe Biden for U.S. Senate

Tell your story like it's never been told before

At the start, no one thought the bill could be stopped. Within a week, the bill was dead.

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Wisconsin League of Conservation Voters – Glass :30

Anti-Mining Campaign

Creativity can turn an abstract issue into a powerful voter response.

Write-In Candidate Mike Duggan won by an amazing 20-points in the Primary over the odds-on favorite to win (who’s name was on the ballot). Duggan went on to win the General Election by 10 points.

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Turnaround Detroit – River :30

IE supporting Write-In Candidate Mike Duggan for Mayor of Detroit

“Never thought I’d see that happen. Extremely rare. Like a unicorn."
Detroit TV Reporter Mara McDonald on Mike Duggan’s Write-in Victory

The ad becomes the most talked about TV spot in the nation, from small town diners, to TV talk shows, to Presidential acceptance speeches.

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T. Boone Pickens – Plan :60

The Pickens Plan

Wind power? Who cares.